Attention to Detail

In working with your customers, you are probably well aware that those planning big celebrations are looking for something unique, something they can put their own spin on. By adding embellishments, coordinating and collaborating various pieces of an ensemble, they are able to create the masterpiece they envision. Very soon we will be launching two brand new albums that will cater right to this crowd, and we just can’t wait to tell you about them.

This January you can jump-start the new year with album whose title calls it like it is… “Mixation.” Mixation is an a la carte album that features just about everything you can imagine to build one-of-a-kind ensembles. It is packed full of invitations, enclosure cards and more available in a variety of paper colors and layout options. You won’t want to miss the collection of embellishments that are also available in this album. From pearls and rhinestones to bakers twine and burlap ribbon, you’ll have all the supplies you need laid out in front of you to spark the imagination.

In February we’re sure you’ll fall in love with another new album… “It’s In the Details.” This album includes modern, traditional and color programs, menus, place cards, tags, seals, table numbers, napkins and coasters – detailed items needed for any celebration. Providing a multitude of choices, the components within this album can be mixed and matched to create a truly unique wedding or party invitation suite.

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ACTION STEPS

• While these albums aren’t available quite yet, you can definitely keep them in mind for your detail-driven, want-to-be-unique customers you are working with and will be working with in the near future.

• Add a short-but-sweet note in your email signature area that gives recipients a hint of what’s in store for the beginning of 2014.

• Make use of the great ideas found in our “Wow! It’s in the details Look Book” to create fantastic, attention-grabbing displays of your own. These displays can be used to showcase the many ways one can mix and match pieces to create the foundation for a truly unique event. Your attention to detail will definitely get noticed.

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• If you are interested in reserving copies of these upcoming albums, call and speak with a member of our Dealer Records Department at 800-538-1585.

 

 

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