5 Reasons to Say Yes to Selling Stationery
Here’s why more people than ever are stepping into the world of custom stationery, and why it just might be the side hustle you’ve been looking for.
1. It’s Creative, Personal, and Incredibly Fulfilling
If you have an eye for design or love putting beautiful things into the world, a stationery side hustle lets you do exactly that.
Stationery blends design, celebration, and personal storytelling in a way few side hustles can match. You can focus on what inspires you—modern, classic, luxe, playful, minimalist, or fully custom styles—while helping people mark life’s biggest moments. From weddings and birthdays to graduations and showers, your work becomes part of their celebration.
2. You Can Start Small (and Keep It Simple)
One of the biggest perks? You control the pace.
You don’t need a studio, a storefront, or a huge following. You can begin with a handful of designs, a few curated samples, and a willingness to learn. In fact, many successful stationery businesses begin with just a small sample book and a few clients while the owner balances a full-time job.
Start with small orders, focus on quality, and build as you go. If you want to grow it into a full-time business someday, that path is available. Many side hustlers eventually expand into offering full wedding suites, branded corporate stationery, party décor, and seasonal products.
And when your side hustle revenue consistently outpaces your day job? You’ll know it’s time to consider the leap.
3. Tools and Products Ready for You
This is where partnering with a professional print supplier is truly a game-changer.
With a Carlson Craft membership, you instantly unlock:
- A fully stocked eCommerce shop (already built for you!)
- Access to thousands of customizable designs
- Luxe print options like foil printing, letterpress, thermography, embossing, and more
- Your own website where customers can place orders 24/7
- Options to build your brand with custom themes, SEO, and even custom domains depending on your membership level
You don’t need to know how to code, print, ship, or manage inventory. You simply help customers choose what they love and let Carlson Craft services do the rest.
4. The Profit Potential Is Real
You’re not doing all this just for fun. You can actually earn meaningful income!
Side hustlers can expect:
- 50% profit margins
- Earnings that grow as your client base grows
- Easy upsells like premium papers, envelope linings, trim styles, napkins, and complementary accessories
- Pricing guidance, tools, and wholesale rates so every order is profitable
And with your online shop working for you 24/7, you can make money even when you’re off living your life.
5. You Don’t Need to Be a Marketing Expert
Even the marketing side is accessible and beginner-friendly.
You can grow your side hustle through:
- Social media posts (invites perform beautifully on Instagram and Pinterest)
- Word-of-mouth and referrals
- Local partnerships with event planners, photographers, florists, and venues
- Simple promotions for first-time clients
- Gathering and sharing customer reviews for social proof
The more connections you build (both online and locally), the faster your business grows.
Partner with Carlson Craft!
We are known for specialty print processes and finishes, and we’ve been printing fine stationery for more than 75 years! Check out our blog post, We Put the Fancy in Fancy Wedding Invitations to learn more about why Carlson Craft’s quality stands apart from the rest.
Ready to sign up? Let’s go!
