New year, fresh leads—without the chaos. If you want January to feel focused (and actually move the needle), start with a few simple moves you can repeat all quarter. These seven quick steps will help you book more consults, follow up on samples like a pro, and keep your marketing rolling even on busy weeks.
1) Set one clear January goal
Pick just one focus: more consultations booked, more sample follow-ups, or more wedding invite orders. Keep it simple so you’ll actually track it.
2) Refresh your “go-to” lineup
Choose 10–15 designs you can recommend fast (best sellers + your personal favorites). If you have a few price points covered, you’re ready for more conversations.
3) Put your sample strategy on autopilot
Make a mini plan: who gets a sample, when you follow up, and what you’ll say. Even a two-touch follow-up (48 hours + one week) can make a big difference.
4) Prep 4 social posts in one sitting
Make it easy on future-you: one trend post, one “how it works” post, one real-customer story, one product spotlight.
5) Make your inquiry reply faster
Save 2–3 quick templates you can paste (pricing range, turnaround time, and “next step” to book a consult). Speed matters, especially early in the year.
6) Create a simple Q1 promo plan
Choose one offer you can run consistently (bundle deal, limited-time add-on, or a small perk). The key is repeatable, not complicated.
7) Don’t do it alone
If you want help picking your top designs, building a follow-up cadence, or mapping a January promo, we’ve got you.
