How to Spot Quality Wedding Invitations

When selecting wedding invitations, it’s essential to choose designs that not only represent your personalities but also showcase superior craftsmanship. A lot of love and planning goes into every wedding celebration, and the invitation is the recipient’s first impression of what’s to come. Make it count!

10 Things to Look for in Quality Wedding Invitations

Here are a few tips to help you spot quality wedding invitations perfect for such a special occasion.

1. Paper Options

A variety of paper choices indicates a brand’s dedication to fine stationery. Look for invitations available in multiple textures and finishes to ensure you’re getting a premium product.

Quality wedding invitation on white textured paper with letterpress ampersand and rose gold foil wording.

2. Paper Weight

Heavier paper exudes luxury and durability. At Carlson Craft, the standard weight for flat cards is 94 lb, while folded cards are generally around 80 lb. Anything lower may lack the substantial feel of high-quality stationery.

3. Refined Typography

Professional stationery designers put a lot of time and thought into the fonts they use, especially the font pairings. For wedding invitations, this means the accent font has been carefully chosen to fit beautifully within the rest of the wedding details, which are typically in a block font.

Quality wedding invitation with pearl foil leaves as a border around rose gold foil names and letterpress wording.

4. Letterpress Printing

Letterpress printing offers a tactile dimension that elevates the look and feel of your invitation. This technique presses the design into the paper, creating a stunning, textured effect.

A luxury wedding invitation with 2-color letterpress printing on pearl cotton paper.

5. Foil Stamping

Foil stamping adds a touch of glamour, with metallic accents that catch the light beautifully. It’s a sign of a sophisticated and a well-crafted invitation.

A stunning wedding invitation with gold foil wording and refined typograpy layout.

6. Embossing

Embossing adds elegance through raised designs, such as pearl embossed flowers or blind embossed patterns. These dramatic elements give your invitations a distinct and luxurious feel.

A luxe wedding invitation with dramatic blind embossed lines along the corners with thermography wording.

7. Other Specialty Finishes

Look for unique finishes like feathered edges, trim options, laser-cut details, and die-cut edges. These details contribute to a refined and unforgettable appearance.

A luxury wedding invitation with black laser-cut wrap and thermography wording.

8. Matching Pieces

Quality invitations often come with matching pieces, including response cards, reception cards, belly bands, envelopes, and envelope liners. These coordinated pieces ensure a cohesive look throughout your wedding stationery.

9. A Trusted Brand

Selecting a legacy brand like Carlson Craft means you’re trusting in years of earned expertise and investing in a long-standing American tradition. With years of experience, these brands offer reliability and top-notch quality.

10. Personal Consultations

If you’ve scheduled an appointment with a Carlson Craft Retail Partner or any stationery seller, you’re on the right track for getting quality invitations. If you’re purchasing invitations online, look to see if the brand provides consultations. Carlson Craft offers “Find a Retailer,” which allows customers to shop online but also find a retailer near them if they want to see the options in person.

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